About Us

Welcome to Woodend General! Created by us – sisters Ange & Lou, who grew up playing shops and dreamt of one day opening our own together. After years of working in Retail, Buying and Visual Merchandising, one day Lou stumbled upon a gorgeous little shop for rent on the High Street of her adopted home town of Woodend, and the rest is history!

From humble and fractured beginnings during the pandemic in 2020 to a new larger location further up the High Street, our little shop continues to go from strength to strength. Powered by the love and support of our local Macedon Ranges community, and those from beyond who visit and support us by shopping online – thank you! 

Our dream was to create a local space within the community where you could come to find a gift for a new baby, yourself, your mum or your best friend. Somewhere you could just be and enjoy visiting simply because it felt friendly and welcoming.

Visit us and discover our carefully curated collection of quality goods for the Home, Garden and Family. From smaller local makers to internationally known homewares brands you will find friendly service and beautiful items that you didn’t know you needed. Our helpful team will help you find the perfect gift and that something special just for you. 

Located in the picturesque Macedon Ranges town of Woodend, just over an hour from Melbourne and Bendigo, we are open seven days and are the perfect day trip destination. Stay for the weekend and discover the bevy of other speciality stores, wineries and galleries the Macedon Ranges and wider Daylesford Region has to offer. 

We look forward to welcoming you in-store.

Lou & Ange x

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